So, you’ve written your book, had it reviewed by friends, even paid to have it copyedited. But, as a passionate do-it-yourselfer, you’ve decided to format the text yourself and submit it to the printer as a print-ready PDF. It saves you some money, and it can’t be that hard, right?
Sound like you? If so, follow this link to a humorously presented (but serious) list of typographic sins. The list explains some rules of formatting text that should be adhered to if you are committed to creating a high-quality, professional-looking book. If you read through this list, however, and are confused, it may be a sign that paying for formatting is the better option to help you achieve the look you want.